SureWaves, a media convergence pioneer with solutions that interweave television, digital displays, mobile and internet, is one of the most innovative Indian media companies of recent times. SureWaves has a rich portfolio of technology with more than 40 patents filed till date and is supported by – Technology Development Board (A Unit of Ministry of Science and Technology – Government Of India). It has also been recognized as the “Most Innovative Technology Start-Up” by the Software Technology Parks of India (Unit of GOI).
SureWaves, is fast changing the face of advertising on cable and regional satellite channels with its flagship solution, SureWaves Spot TV Network. Up until now, advertising on these channels has been inaccessible to national advertisers due to extremely high fragmentation, lack of accountability and measurability.

SureWaves brings patented technology that allows advertisers the absolute freedom to pick their audiences on a market by market basis. SureWaves’ disruptive technology is a combination of cloud-based solutions and expert customer profiling. It ensures that, as an advertiser, one not only has the flexibility to choose their target audience; restrict advertising to a specific region; but also receives real-time data on the ads placed by them. This absolute control and transparency, provides a great advantage for existing advertisers, as well as niche brands and location-specific advertisers. Did we mention that it is also highly cost-effective? SureWaves Spot TV Network is now fast emerging as a game changer in the media industry.
SureWaves is the winner of many prestigious awards, which recognize the innovativeness of its solution – SureWaves Spot TV Network. The Company won the ‘Best Innovative Technology’, two years in a row at the BCS Ratna Awards 2014 and 2015 and ‘Breakthrough Product Innovation in R&D’ at ‘The Innovation Practitioner’s Summit’ for the year 2014. BCS Ratna Awards is a symbol of excellence in the broad-casting and Distribution industry. It is one of its kind opportunity for Broadcasters, MSOs, LCOs, Technology & Content Providers, DTH stakeholders to come together on a single platform. The Innovation Practitioners Summit 2014 is a formal recognition forum instituted by The All India Management Association, recognizing India’s leading Breakthrough Innovations & Innovators in Manufacturing, Marketing, R&D and HR across industry sectors. SureWaves has won the Indian IT industry's most coveted award for Excellence in Emerging Technologies for 2015. The award is constituted by the 107 year old organization, Indian Merchant Chambers(IMC) to recognize the efforts of companies to help grow the Indian IT industry.

SureWaves is headquartered in Bangalore with offices in Mumbai, Delhi, Kolkata, Chennai and Dubai. It is supported by the leading venture capital institutions Accel Partners, India Innovation Fund and JP Morgan.

Leadership Team

Rajendra Khare
Founder, Chairman & Managing Director

A second-generation entrepreneur, Rajendra Khare earlier founded a semi-conductor start-up Armedia Labs that developed the world’s first single chip HDTV/MPEG Decoder. It was acquired by Broadcom Corporation in 1999 for $67 million.

He served as Managing Director, Broadcom India, where his team went on to develop a series of digital video products that command a dominant share of the worldwide market. He has also held leadership positions earlier at Arcus Technology, Wipro and Tata R&D Labs.
Raj led an industry wide initiative to form India Electronics and Semiconductor Association (IESA) in 2004 and served as its founding Chairperson. He was also instrumental in setting up Oysters Lab (OLAB) – a state of the art VLSI design lab at his alma mater BITS Pilani and was involved in establishment of Orchid Techscape – an incubator for technology and product start-ups at STPI, Bangalore.

An Electrical & Electronics Engineer from BITS, Pilani, Raj has filed more than 30 US patents for innovative technology and was awarded both the Udyog Rattan Award and Bharat Gaurav Award as recognition for his pioneering work in the field.

When away from work, he loves to delve into the world of theatre, poetry, books and travel.

Anant Kansal
Co-Founder & Executive Director

A second-generation entrepreneur, Anant Kansal co-founded Baysoft—a software products and services company—that merged with Ampersand Software.

Serving as senior manager in companies like Aztecsoft, Celstream, Tektronix, and Wipro, Anant has led several software development projects. Anant is an Electrical & Electronics Engineer from BITS, Pilani.

Anant finds solace in running long distances and is a regular at the marathon circles in Bangalore.

Tapan Datta
Co-founder and Chief Advisor – Content

A second-generation entrepreneur, Tapan Datta founded Upasana Advertising, an advertising and media communications business specializing in the IT sector.

Datta’s experience spans leading companies like Digital, Wipro and Contract India where he held senior management positions in corporate communications and marketing.

With a Masters degree in Statistics from ISI, Kolkata, Datta brings with him a deep understanding of media markets, which is critical to operations at SureWaves.

Like a true Bengali he loves music and arts and is known for organizing the biggest Durga Pujo function in Bangalore for several years now.

Rajendra Khare
Founder, Chairman & Managing Director

A second-generation entrepreneur, Rajendra Khare earlier founded a semi-conductor start-up Armedia Labs that developed the world’s first single chip HDTV/MPEG Decoder. It was acquired by Broadcom Corporation in 1999 for $67 million.

He served as Managing Director, Broadcom India, where his team went on to develop a series of digital video products that command a dominant share of the worldwide market. He has also held leadership positions earlier at Arcus Technology, Wipro and Tata R&D Labs.
Raj led an industry wide initiative to form India Electronics and Semiconductor Association (IESA) in 2004 and served as its founding Chairperson. He was also instrumental in setting up Oysters Lab (OLAB) – a state of the art VLSI design lab at his alma mater BITS Pilani and was involved in establishment of Orchid Techscape – an incubator for technology and product start-ups at STPI, Bangalore.

An Electrical & Electronics Engineer from BITS, Pilani, Raj has filed more than 30 US patents for innovative technology and was awarded both the Udyog Rattan Award and Bharat Gaurav Award as recognition for his pioneering work in the field.

When away from work, he loves to delve into the world of theatre, poetry, books and travel.

Anant Kansal
Co-Founder & Executive Director

A second-generation entrepreneur, Anant Kansal co-founded Baysoft—a software products and services company—that merged with Ampersand Software.

Serving as senior manager in companies like Aztecsoft, Celstream, Tektronix, and Wipro, Anant has led several software development projects. Anant is an Electrical & Electronics Engineer from BITS, Pilani.

Anant finds solace in running long distances and is a regular at the marathon circles in Bangalore.

Tapan Datta
Co-founder and Chief Advisor – Content

A second-generation entrepreneur, Tapan Datta founded Upasana Advertising, an advertising and media communications business specializing in the IT sector.

Datta’s experience spans leading companies like Digital, Wipro and Contract India where he held senior management positions in corporate communications and marketing.

With a Masters degree in Statistics from ISI, Kolkata, Datta brings with him a deep understanding of media markets, which is critical to operations at SureWaves.

Like a true Bengali he loves music and arts and is known for organizing the biggest Durga Pujo function in Bangalore for several years now.

Core Team Members

NISHANT NAIRVice President,
Head - Strategic Business Initiatives

Nishant is a sales and strategy professional with rich experience in media industry. A management graduate from Nirma University, he started his career in ad-sales and worked with iconic media houses like NDTV, Star India, Radio Mirchi. He then moved to media strategy function with the FMCG giants Paras Pharmaceuticals Ltd. and Reckitt Benckiser India Ltd.

In his free time he loves to listen to music, watch movies, travel and be with family.

MANAJIT RATHVice President – Engineering & Operations

Manajit has been a part of the SureWaves team right from its inception, joining the organisation as the first member of the team. Since then, he has shouldered many responsibilities across functions in a true start-up fashion and is the backbone of the organisation. In his current role, he leads engineering and network operations at SureWaves.

Before SureWaves, he worked at Celstream Technologies Pvt. Ltd and has handled several key projects for international clients.
Manajit is an avid biker and a keen sportsperson. He has represented Madhya Pradesh at national level in football and is now working hard to turn his 5 year old son into a champion sportsman.

Kishore A KChief Technology Officer

Before joining SureWaves, Kishore served as CEO / CTO at Althea Systems, a company he co-founded to build a cutting edge social video discovery app called Shufflr which had over 5 million registered users from over 160 countries and had its B2B variants for consumer appliances.

Earlier, he worked at SiRF, TrueSpan, Samsung & EmSys playing various roles that include product marketing, product design, research & engineering. Kishore has a Masters from BITS, Pilani & an Engineering degree from SJCE, Mysore.

In his free time, he likes to go on long bike rides on his Bullet, read some philosophy, contemplate & spend time playing with his son.

Ashish BaruRegional Director - Ad Sales ( West )

Ashish Baru is a media professional who has been around for more than a decade. 'Baroo' as he is fondly known within media circles has a rich experience in Business Development across motley of television genres. Ashish has contributed towards enhancing revenues for reputed Media houses like Zee, Sony, Turner Group and TV Today.

He is a management graduate from K J Somaiya who loves to hunt for new food joints to tickle his taste buds and watch movies.

Sridhar V NaiduRegional Director – Ad Sales (South)

With over 18 years of experience across various industry verticals such as hospitality, digital, print, events, radio and television, Sridhar has been instrumental in grooming digital brands such as techtree.com, cxotoday.com and channeltimes.com in the South. Apart from playing a key role in creating non-traditional revenues for Radio Mirchi in Chennai through activation, he was involved in launching brands such as 93.5 SFM/Red FM and Suryan FM across the country. He has also been associated with television channels such as Puthiya Thalamurai and Pudhu Yugam.

In his free time he loves to watch movies and English sitcoms. He also follows cricket and is a big foodie.

Amit MudgilRegional Director- Ad Sales (North)

Amit has over 12 years of rich sales experience across the media industry, having previously worked for brands like Discovery Network Asia Pacific, Neo Sports Broadcast Pvt Ltd., Eenadu TV and Hindustan Times. Amit enjoys playing sports and is an avid chess player.

Bolin WahengbamCreative Head

Bolin has been with SureWaves since its inception.

Previously he has worked with agencies like Rezonant design and Thinx works in various roles like Creative Head, Art Director and Graphic Designer.

Bolin dabbles in music and plays the drums for a Bangalore based band "HeavyWater", which has performed in some renowned events in Bangalore. He is an avid soccer player and captains a semi professional soccer team in Bangalore called 'Manipur 7'.

Our Vision and Values

Our Vision

Touching souls through unending innovation in technology,thought and action.

Our Values

Earth

Like the Earth we remain stable amidst action centered around our corporate vision. We are rock solid in our commitment to meet the expectations of all our stakeholders.

Fire

Like fire,we are hot, intense and bright. We enable transformation by the power of our imagination.

Water

Like water, our ideas are fluid. With no inherit bias, we are ready to flow into unknown territories with enthusiasm, seeking and creating opportunities.

Air

Like air, we are a company that is dynamic and highly mobile. There is continuous flow of ideas-clear,dry and light.

Space

Like space there are infinite possibilities. The unknown infinity is always a source of challenge, opportunity and humility.

Our Vision

Touching souls through unending innovation in technology,thought and action.

Our Values

Earth

Like the Earth we remain stable amidst action centered around our corporate vision. We are rock solid in our commitment to meet the expectations of all our stakeholders.

Fire

Like fire,we are hot, intense and bright. We enable transformation by the power of our imagination.

Water

Like water, our ideas are fluid. With no inherit bias, we are ready to flow into unknown territories with enthusiasm, seeking and creating opportunities.

Air

Like air, we are a company that is dynamic and highly mobile. There is continuous flow of ideas-clear,dry and light.

Space

Like space there are infinite possibilities. The unknown infinity is always a source of challenge, opportunity and humility.

Our Investors

Accel Partners is a global venture and growth equity firm. Accel funds companies from inception through the growth stage. Over the last three decades, Accel has helped entrepreneurs build over 300 successful companies, many of which have defined their categories, including Facebook, Groupon, GetJar, Cloudera, AdMob, Dropbox, Trivone, 99designs, Glam Media, Spotify, Etsy, Angry Birds (Rovio), Braintree, Lookout, SunRun, TRUSTe, Kayak, Supercell, Macromedia, metroPCS, Code 42 Software, Flipkart and Walmart.com.

Mr Shekhar Kirani from Accel Partners is on the Board Of Directors of SureWaves.

India Innovation Fund (IIF) is a SEBI registered venture capital fund that invests in innovation led, early stage Indian firms. Promoted by NASSCOM and IKP Knowledge Park, IIF focuses on areas including Information and Communication Technologies and Life Sciences.

Mr Rajesh Rai from India Innovation Fund is a Board Member at SureWaves.

With over 30 years of experience in the industry, Private Equity Group (PEG) is one of the largest and most active global private equity programs in the industry, managed by one of the most experienced teams.  The Private Equity Group was established at JPMorgan on November 1, 1997 when members of AT&T’s private equity team joined J.P. Morgan Asset Management (JPMAM) to continue management of private equity assets retained by JPMAM as investment manager.

Located in New York, Hong Kong, London, Beijing and New Delhi, the group’s investment professionals are focused solely on building and maintaining clients’ private equity portfolios, with the goal of providing best in class performance and client service.

Mr Sarbvir Singh from J.P. Morgan is on the Board of Directors of SureWaves.

 

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accellogo

Accel Partners is a global venture and growth equity firm. Accel funds companies from inception through the growth stage. Over the last three decades, Accel has helped entrepreneurs build over 300 successful companies, many of which have defined their categories, including Facebook, Groupon, GetJar, Cloudera, AdMob, Dropbox, Trivone, 99designs, Glam Media, Spotify, Etsy, Angry Birds (Rovio), Braintree, Lookout, SunRun, TRUSTe, Kayak, Supercell, Macromedia, metroPCS, Code 42 Software, Flipkart and Walmart.com.

iif

India Innovation Fund (IIF) is a SEBI registered venture capital fund that invests in innovation led, early stage Indian firms. Promoted by NASSCOM and IKP Knowledge Park, IIF focuses on areas including Information and Communication Technologies and Life Sciences.

canaanlogo

Canaan Partners is a global venture capital firm that invests in ventures focusing on new and valuable technology and also in game-changing healthcare start-ups. They were early investors in some of the world’s leading technology companies, including PrimeSense, SuccessFactors and LendingClub and healthcare stars like Cerexa, Chimerix and Advanced BioHealing.

Words from CMD's Desk

Avatar

Rajendra Khare
Founder & CMD, SureWaves

The Human Mind is the charioteer that drives the five senses. It is said that the means for a Human mind to communicate with another Human mind are the waves which, according to legend, resonate in harmony when the communication succeeds.

These waves traverse over the five elements which act as media of different kinds, basis their composition in the universe. Media in any form, stores and transmits knowledge. This Knowledge in turn, triggers thoughts, which in turn, trigger action. It is these Actions that drive civilisations that give birth to societies.

Societies drive the need for education, health and entertainment to enrich the human mind. The Human mind thus continues to grow to further invigorate the circle of life.

True, Media is so fundamental to growth of mankind …

Technology, when applied to media, transforms it. It gives it speed, direction, accuracy, accountability, measurability, interchangeability, traceability and so on. We at SureWaves are committed to drive innovation in media technology thereby making our humble contribution to the inexorable growth of mankind.

Given below are a few lines that capture the dream and vision,we at SureWaves endeavour to pursue … 

Mountains of info, across the globe, are melting slowly,
Converging into one ‘Digital Ocean’
For human minds, from human minds, shall flow freely,
SureWaves of knowledge, thoughts and action

Destinations far and wide, in hinterlands,
But sure they reach, that know their purpose and direction
With sense of duty, self propelled, focused on target,
Charting their path, with wisdom of selection

For thirsty hearts, messengers of love ‘n’ hope,
Health ‘n’ joy, learning ‘n’ education
Touching the souls, their source of joy
Surging ahead, forever, through unending innovations